Vegan protein

Vegan Protein Straightening Treatment

Powered by our Vegan Shear Molecular Technology, this advanced formula offers a formaldehyde-free solution for long-lasting straightening. Infused with onion glycolic extracts and a blend of nourishing ingredients like cysteine from sunflower seeds, sericin microparticles, murumuru butter, and coconut oil, this treatment deeply nourishes and strengthens your hair while providing luxurious softness, elasticity, and shine.

Key Benefits:

• Achieve sleek, frizz-free hair with exceptional smoothness.
• Deeply moisturizes for lasting hydration and nourishment.
• Revitalizes hair, promoting overall health and vitality.
• Repairs split ends and restores hair integrity.
• Increases hair strength and resilience, prolonging smoothness.
• Helps maintain a polished, straightened look for an extended period.

Best For: All hair types, especially curly, resistant, or treated hair that needs intensive straightening and nourishment.

How To Use:

1. Begin with a detox shampoo, followed by a deep cleansing preparatory shampoo.
2. Apply the treatment to damp hair, emulsifying and rinsing thoroughly.
3. Comb and dry hair 80%-90% with a hairdryer and brush.
4. Divide hair into four sections.
5. Apply the Vegan Protein straightening treatment with a brush, ensuring an even application at least 0.5 cm from the scalp. Comb through with a wide-toothed comb for even distribution.
6. Leave the product in for:
   • 50-60 minutes for bleached or high-oxidation treated hair.
   • 60-70 minutes for curly or very curly hair with good structure.
   • 70-90 minutes for extremely resistant and curly hair.
7. Rinse thoroughly and proceed with heat styling (fixation). For a more intense result, rinse up to 80% of the product before heat styling.
8. Use a flat iron to fix the treatment, adjusting the temperature to 190-200°C for treated or sensitized hair and 220-230°C for hair with good structure, very curly, or extremely curly hair.